Baume & Mercier’s story begins in 1830. Brothers Louis-Victor and Célestin Baume opened a comptoir horloger (watch dealership) in Les Bois, a village in the Swiss Jura.
The Baume brothers’ business grew rapidly, and true to their motto, “Accept only perfection, only manufacture watches of the highest quality”, they forged a fine reputation through the creation of exceptional timepieces featuring the latest innovations.
Constantly demonstrating its creativity, Baume & Mercier unveiled innovatively shaped timepieces during the 1970s, such as the Galaxie and the Stardust, which won prestigious international awards including the Golden Rose of Baden-Baden. In 1973, Baume & Mercier brought out the Riviera, one of the world's first steel sports watches. In 1988, the firm joined the Vendôme group, now Richemont, and enriched its collection with a number of successful models which immediately established themselves as the brand’s flagship lines.
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